PureGym appoints new partner.
PureGym appoints new partner, SBFM.

Leeds based soft facilities management company wins “landmark” contract with UK gym operator

A Leeds based soft facilities management company has secured a five-year contract with one of the UK’s largest gym operators.

SBFM will deliver a full suite of commercial cleaning services across all of PureGym’s UK gyms. PureGym, also headquartered in Leeds, provides members with flexible, low-cost monthly memberships with no contractual commitment.

SBFM’s innovation-led approach will transform outcomes for PureGym by delivering a 21st century cleaning service underpinned by intelligent use of technology, data and an unrivalled level of transparency to provide exceptional standards and enhance the member experience.

Colin Shute, CEO of SBFM, said: “We are delighted that PureGym has chosen us as their long-term facilities management partner. It is great to see that our expertise and experience as providers of commercial cleaning and soft FM services for the leisure industry has been reflected in this commission for one of the foremost gym operators in Europe.

“With this historic partnership we are further strengthening our position as market leaders in leisure and hospitality. Our people are already working tirelessly to ensure PureGym’s facilities remain clean, hygienic and safe for those who visit them. We very much look forward to building a strong, lasting partnership with PureGym over the coming years.”

Rebecca Passmore, UK managing director at PureGym, added: “We are delighted to welcome SBFM as our facilities management partner for our expanding gym network.

“At PureGym we are driven by a clear sense of mission and purpose – “Inspiring a Healthier World” – and this expands to making sure we offer all our members a clean, hygienic and safe environment in which to work out.

“Having a reliable and effective cleaning partner like SBFM in place will allow us to safeguard the health and wellbeing of all our members across the UK, and continue to provide the very best gym experience.”

Looking to promote your product/service to SME businesses in your region? Find out how Bdaily can help →

Enjoy the read? Get Bdaily delivered.

Sign up to receive our popular Yorkshire & The Humber morning email for free.

* Occasional offers & updates from selected Bdaily partners

Our Partners