Bright minds sought to launch Sunderland’s next wave of tech businesses

Residents of Sunderland with big ideas are being challenged with helping ‘unearth the city’s next tombola.’ Tech Startup Sunderland is a programme led by industry experts providing wide-ranging support to new digital and tech businesses in the city.

Set up last year, the programme has brought together a team of tech experts with decades of industry experience to increase the number of new tech businesses setting up in the city. This includes providing free one-to-one support to those who have an idea but have little tech know-how, and those who may have an idea and the digital nous but have little to no experience of running a business.

Over the past 12 months, the team has worked with dozens of budding entrepreneurs to develop a wide range of early-stage business ideas, from cyber security consultancies to software platforms and the development of mobile apps.

And with the programme now firmly underway and a series of events in the pipeline to bring the city’s tech start-up community together, the team are calling on residents to get involved and find out how the support could help them bring their big ideas to life.

“Sunderland may not be the first destination people think of when they think of fast-growing tech hubs but there’s actually so much going on here,” said Michael Dunn, programme lead at Tech Startup Sunderland. “tombola, Coatsink and Leighton are all companies that are globally renowned for the digital products and services they offer and they’re all right on our doorstep.

“The city is also about to benefit from becoming one of the UK’s first SmartCities meaning it will have the 5G connectivity, as well as the businesses, to compete with anywhere in the globe. But to ensure the city capitalises on this, we have to ensure we unleash the ingenuity that spawned those fantastic companies and inspire others to follow in their footsteps, which is why we launched Tech Startup Sunderland.

“Whether its help registering a business, working with our in-house team to develop your idea, or free access to a ‘community hub’ to work from, we can help you no matter what stage you’re at so please do get in touch. We’d love to hear from you.”

One of the tech entrepreneurs to have benefited from the initiative is Christopher Marshall, founder of fast-growing network security consultancy, Cosmo Digital. After receiving one-to-one support from the team and being directed to financial support, Christopher has gone on to secure a number of clients and make a real success of his new venture.

He said: “My business adviser not only completely understood the sector, but actually understood my business and what I was trying to achieve, which as a tech start-up is very rare. And he had also run multiple businesses. The conversations I had were so insightful and have genuinely helped me and it’s not just box ticking as they have been incredibly motivated to help me succeed. I can’t thank him enough.

“For me, it is a totally different kind of business support programme and I’d argue that one of the main reasons I am where I am today, is undoubtedly because of the programme and the connections it has helped me develop. They really have moved mountains to try and help me and for any prospective tech business it’s a no-brainer as far as I’m concerned.”

Tech Startup Sunderland is delivered by Sunderland Software City and has been developed as part of Sunderland City Council’s Smart City activity, a programme designed to help boost Sunderland’s digital economy by creating a place where everyone can take tech business ideas to global markets.

By Mark Adair – Correspondent, Bdaily

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