Jennie Palmer with a selection of Eat Yorkshire products included in the promotion.

North Yorkshire food producer unites local businesses for ‘Eat Yorkshire’ campaign

The team at a Thixendale family farming business is repeating an initiative to connect local businesses for the benefit of their customers.

Following the success of previous events, Jennie Palmer from Yorkshire Rapeseed Oil approached selected Yorkshire food and drink businesses to participate in the third ‘Eat Yorkshire’ promotion that offers consumers 10 per cent off online sales with participating producers throughout March.

Jennie commented: “We were really pleased with the reaction of both participating businesses and customers to the Eat Yorkshire initiative last year, so we have decided to repeat the promotion with more producers to give something back to our loyal customers.

“There are five new businesses taking part in the initiative, so we now have 21 producers on board, ranging from wagyu beef and Wolds beer through pork and pickles to artisan chocolate and cheese. Each business will offer a 10 per cent discount on online orders from March 1 to 31.”

One of the new businesses for 2023’s Eat Yorkshire campaign is Pocklington based Ali Bilton Cooks which produces restaurant-quality frozen ready meals. Founder, Ali Bilton said: “This is a great opportunity to say thank you to the customers who have supported us and grown with us over the last couple of years.

“We pride ourselves on using local ingredients from trusted and valued suppliers, including Soanes Poultry, Yorkshire Rapeseed Oil and Wold Top Brewery so it’s nice to be participating in this great initiative alongside them and other fabulous producers.”

The complete list of businesses taking part is Yorkshire Rapeseed Oil, Staal Smokehouse, Side Oven Bakery, Soanes Poultry, Chilli Jam Man, Wold Top Brewery, Sloemotion, Anna’s Happy Trotters, The Yummy Yank, Raisthorpe Manor, Lottie Shaws, Puckett’s Pickles, Yorkshire Wolds Apple Juice, The Yorkshire Pasta Co., Warrendale Wagyu and Yorkshire Tonics. New for 2023 are The Honest Bean Co., Guppy’s Chocolates, Shepherds Purse Cheese, Yorkshire Dama Cheese and Ali Bilton Cooks.

Yorkshire Rapeseed Oil will create an Eat Yorkshire landing page on its website that will include links to all participants and will promote the initiative via social media.

Yorkshire Rapeseed Oil was established in 2008 by Adam and Jennie Palmer on their farm in the heart of the Yorkshire Wolds. They produce a range of oils, dressings and mayonnaise based on rapeseed oil that is produced exclusively from home and Yorkshire Wolds grown rape that is pressed, blended, bottled and labelled on the family farm.


By Matthew Neville – Senior Correspondent, Bdaily

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