Partner Article

New H&M Milton Keynes opens with home concept and experiential services at centre:mk

H&M has upsized and relocated to centre:mk. The store will offer a world leading interior look and feel for the brand, including the much-awaited introduction of H&M HOME, new click and collect lockers and self-service checkouts. The new store, set across two floors featuring both H&M and H&M Home, will open April 1st.

“We are beyond excited to bring our much-loved H&M HOME concept to our new centre:mk Milton Keynes store. Customers can enjoy our curated collections and spaces where style, creativity and culture are celebrated, ultimately elevating our customer experience. We cannot wait to welcome our Milton Keynes customers to the new store on April 1st at 10am.” says H&M UK & IE Head of Construction & Facilities Gemma Leach.

The current H&M store located in Midsummer Place will close its doors March 31st. Customers visiting the new store located in centre:mk will notice a welcoming interior, a relaxed environment, and products will be displayed in a curated and inspirational way.

“H&M’s decision to relocate to centre:mk while upsizing, demonstrates the centre’s alignment with H&M’s agenda and its ability to deliver significant performance. As a centre we consistently outperform national benchmarks due to the appeal of one of the strongest anchor line-ups in the UK. H&M and H&M Home further bolsters centre:mk’s appeal to consumers from across the region and we’re delighted the store can finally welcome centre:mk visitors” says Kevin Duffy, centre:mk’s Centre Director.

With sustainability at the heart of its business model, H&M continues to lead the transition to circular, climate positive fashion. These values will be built into the foundation of the new store which offers H&M’s Garment Collection and Recycling service.

The first 100 customers in the queue will be offered a complimentary gift-with-purchase.

This was posted in Bdaily's Members' News section by Nick Thornton .