Member Article

Fuse promotes Victoria Chew to Managing Partner

Chew will also join Fuse’s executive board

Global sport and entertainment marketing agency Fuse has announced that Victoria Chew has been promoted to Managing Partner, as the company enhances its growth and client servicing across all portfolios. As part of her promotion, Chew will also join Fuse’s Executive Board.

In her new role as Managing Partner, Chew will be responsible for driving new business and overseeing client servicing across Fuse’s sports and entertainment portfolios, working with clients including: Trivago, Vodafone, Asahi Super Dry and PepsiCo Entertainment. Chew will also continue to grow Fuse’ entertainment proposition, while showcasing its expertise in Music Festivals, Talent Deals and Music Licensing.

Chew joined Fuse 10 years ago, and has been integral to helping grow the business. Within her time at Fuse, Chew has achieved year on year growth of key retained clients, as well as important new business wins including Enterprise, HSBC, Vodafone, Skoda, and Asahi. Chew will report into Sarah Kendall, Managing Director at Fuse.

Sarah Kendall, Managing Director at Fuse, said: “Fuse prides itself in its award winning work, excellent client servicing and high profile properties which is why Vicky was a perfect fit for this role. Previously winning key pieces of new business for Fuse, she brings a wealth of experience in overseeing client service delivery of important accounts, great experience of working with rights holders and a sharp commercial nous for getting deals done.

Victoria Chew, Managing Partner at Fuse said: “I’m delighted to have been promoted to Managing Partner and the Fuse Executive Board. Having started my career at Fuse in the early days it’s a privilege to have been involved in the incredible growth of the business over the last 10 years. I am looking forward to using my experience and passion to continue to build our culture and provide best-in-class work for our clients across a fantastic suite of properties in the sport and entertainment industry.”

This was posted in Bdaily's Members' News section by Business News .