London Sneaker School announce the opening of Savile Row concept store

London Sneaker School [LSS], a new institution in sneaker design and education, is excited to announce the opening of its concept store. Located on Savile Row, the historic home of world-class tailoring in Mayfair, London.

Supported by creator community CANVVS, the three month concept store on 20 Savile Row is set to open its doors on Friday 28th July 2023 and marks a significant milestone for the company as it expands its presence from its factory workshop in Hackney to the heart of bespoke fashion in London.

The new London Sneaker School store on Savile Row will provide sneaker and fashion enthusiasts with a unique retail experience by bridging manufacturing, education and retail.

Clients will take part in a design consultation with the LSS team before their bespoke custom is hand-crafted in London by experienced cordwainers. Hand painted elements will also be available upon request at the store, using local artists who are part of the CANVVS creator community.

“We are very excited to open our flagship store on Savile Row,” said Jase Cooper, founder and creative director of London Sneaker School. “This strategic location will allow us to combine our culture and community with Savile Row’s rich heritage and association with the finest craftsmanship in the fashion industry, in a true celebration of all aspects of culture that London has to offer.

“The store will build on our belief that when manufacturing is closer to the culture opportunities for new forms of expression are born for independent creators.”

“CANVVS is committed to inspiring new artists and support existing ones to make custom sneakers more accessible to fans, collectors & customers worldwide. We feel the work of London Sneaker school embodies these values, which is why we are proud to support LSS in creating their first concept store at 20 Savile Row,” said Alex Murray, CEO of CANVVS.

Jenny Casebourne, head of portfolio at The Pollen Estate said: “We are excited to welcome a new concept on Savile Row with London Sneaker School opening a pop-up. The store will offer customers a new immersive experience where manufacturing, education and retail are all combined, a perfect complement to our existing occupiers.

“The store will be offering a bespoke sneaker service while London Sneaker School handmade classics will be on display and available to order. Customers will also have an opportunity to create their own designs with Build Kits through their educational workshops. It will offer a completely new bespoke service while showcasing the modern craft of the sneaker industry.”

By Mark Adair – Correspondent, Bdaily

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