Online restaurant ordering specialist expands into new regions and grows team

Slerp, a London headquartered direct-to-consumer online ordering tech solution for the hospitality industry in the UK, has announced its expansion into the North West region.

Slerp enables hospitality businesses to sell online directly to their customers through their own websites or branded apps. Built by hospitality for hospitality, through its expanded team and increased focus on the region, Slerp has strengthened its support for local dining venues and quick service restaurants (QSR) with their ordering and delivery services.

As part of its accelerating expansion, Slerp has welcomed Liverpool based Holly Anderson as a senior sales manager. With an extensive background in the hospitality industry, including her previous roles at Mr. Yum, Sprout, and Quandoo, Anderson brings a wealth of experience to oversee sales for Slerp in the region.

Commenting on her new role, Holly said: “I’m over the moon to join Slerp at such an exciting period of growth for the business. It’s a privilege to offer genuine solutions that empower local restaurants and QSRs with the tools they need to thrive.

“We have so many amazing restaurants in the region that will benefit from Slerp’s expertise in ordering and delivery. I cannot wait to see them embrace us.”

Slerp already works with a number of UK-wide partners in the North West including Pasta Evangelists, Chopstix and Chicken Cottage and in recent weeks it has partnered with several popular local restaurants including Amalia in Liverpool and the Greater Manchester restaurants Casa Mexica and Chilli Banana.

By creating a direct ordering channel, powered by Slerp, restaurants are now able to offer online ordering, delivery and click-and-collect options for their customers. This means the restaurants obtain added control compared to when using third-party channels, and importantly, more money goes back into their business.

They also get ‘rich’ information about customer preferences, allowing them to directly drive awareness of new menu items, and incentivising repeat purchases with tailored loyalty programmes.

Slerp’s ordering solutions have already garnered industry recognition, winning the ‘prestigious’ Restaurant Marketer & Innovator Award for Best Technology earlier this year.

The company, which was established in 2019, works with a diverse range of partners, from quick-service restaurants and takeaways to bakeries, coffee shops, and fine dining establishments across the UK including Ottolenghi, Eataly, JKS Restaurants, The Dorchester and Claridge’s.

By Matthew Neville – Senior Correspondent, Bdaily

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