Member Article

VivaCity joins Parliamentary Debate on UK’s Sustainability Crisis

Peter Mildon, co-founder and COO at VivaCity, the transport technology scaleup transforming cities into smarter and more efficient places to work, was among business chiefs who gathered in Parliament last night to discuss the UK’s new roadmap towards achieving net zero.

Speaking at the Parliament Street think tank’s Sustainability Summit, which was hosted by the MP for Watford, Dean Russell, Peter joined a panel of experts, including Andy Howard, Global Head of Sustainable Investment at Schroders, and executives from Ad Signal and Storj, to debate the role that businesses should play in improving the country’s green credentials.

Peter Mildon, co-founder and COO at VivaCity Labs, said: “The transport sector is accountable for over a quarter of the UK’s CO2 emissions, making it the largest contributor. We need to accelerate decarbonisation to mirror the success story of the Energy sector over the last decade. While the electrification of vehicles and encouraging more public transport usage are routes to achieving this, the most efficient and cost-effective at a time of a cost-of-living crisis is through encouraging a modal shift to sustainable transport methods such as walking and cycling.

“VivaCity’s data enables road authorities to assess active travel usage and the safety of roads for these more vulnerable road users. This in turn enables authorities to target investment that saves lives by making our roads more equitable, easing the burden on both our plant and our wallets,” he added.

This was posted in Bdaily's Members' News section by Lucy Jefferson .