Sunderland set to host Small Business Saturday

As part of our 2023 Retail Week coverage, in association with Metrocentre we look to Sunderland and their small businesses which are tempting shoppers with a range of offers as they take their place in the spotlight.

Small Business Saturday, an annual event set up to showcase independent traders – will take place on Saturday, 2 December. And Sunderland’s shops, cafés, bakeries and performance spaces are enticing shoppers with everything from discounts and free tickets to complimentary food sampling and the chance to win gift cards.

Sunderland BID has partnered with Maker & Faber – two new commercial buildings in the heart of Riverside Sunderland - and Sunderland City Council to promote the event and, in the days leading up to it, will be revealing some of the offers on a big screen in the city’s Keel Square.

Among them are the chance to be entered into a prize draw to win a £100 gift card at one of the city’s leading menswear shops; Aphrodite, at Vine Place. The independent menswear store is one of around 150 small businesses signed up to the Sunderland City Gift Card scheme, including Harrison & Brown Furniture, at Holmeside.

Sharon Appleby, chief executive of Sunderland BID, said the event is “a great opportunity” to remind shoppers of the breadth and diversity of the city’s independent retailers.

“They bring shoppers a range of goods and services they won’t find anywhere else,” she said, “and they also make a vital contribution to the local economy so it’s really important we give them our support.”

By Mark Adair – Correspondent, Bdaily

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