UK pop culture brand signs "exciting" multi-year deal with ‘Five Nights at Freddy's’

Fanattik, the North West based pop culture brand, has signed a multi-territory, multi-year deal with Scottgames LLC International to produce Five Nights at Freddy’s gifts, homewares, and collectibles.

The deal was brokered by Scottgames international licensing agent Striker Entertainment.

Fanattik is an award-winning gift and collectibles licensee for Universal Studios, Paramount Studios, Netflix, Hasbro, Studio Toho, Asmodee and when it comes to video games FNAF will be in good company joining titles from Microsoft, Capcom, Konami, Bethesda and many more within the Fanattik gaming portfolio.

The company supplies gift and toy retailers throughout the UK, Europe and beyond.

Anthony Marks, Fanattik MD, who recently won a Creative Entrepreneur of the Year Award at the Great British Entrepreneur Awards, commented: “We first met with Striker at the Las Vegas Licensing Show in June 23 and then finalised our deal at the European Licensing show in London earlier this year.

“We are super excited to be releasing a unique product early in 2024 and supplying both gift, toy and video game retailers.”

Russell Binder, CEO of Striker Entertainment, added: “Striker admires the creativity and product execution that Fanattik brings to the IP they licence, and we have been looking to find a way into business with them.

“We are confident that they will bring unique and highly desirable collectibles to markets that are growing at a fast clip with the continuing supply of record breaking filmed entertainment and gaming products from our client Scottgames”

Fanattik is an award-winning gift company that has been successfully working with licensors and retailers for more than 15 years. The company creates unique limited-edition collectibles for the gift and home market in the UK, Europe, Australasia, Middle East and the North American market.

By Matthew Neville – Senior Correspondent, Bdaily

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