Nike announces ‘new and exciting’ Rise concept store to open at Trinity Leeds
Nike has announced it will open its concept store ‘Nike Rise’ at Trinity Leeds next year.
The 10,000 sq ft store will take a prime location on the ground floor at Trinity Leeds, in the former Victoria’s Secret unit.
The Nike Rise store in Leeds is expected to open in 2024 and aims to enhance shopping experiences through ‘innovative’ digital experiences and services that ‘enliven the sport pulse of the city’.
These include a digitally powered Footwear Fastlane which shares footwear product stories, benefits and technical information, Nike by You personalisation, allowing shoppers to customise new Nike products and a bra and leggings destination, helping female athletes find the right fit.
Steven Foster, Centre Director at Trinity Leeds, commented: “We’re proud to welcome Nike Rise to Trinity Leeds, giving guests the chance to experience something new and exciting that they won’t be able to find anywhere else in the region.
“It speaks volumes that such an iconic international brand has chosen Trinity Leeds, demonstrating the strength of the centre, and the city, as a go-to retail destination.
“Following in the footsteps of other big names including Zara, as well as new arrivals Lounge and Build-A-Bear, Trinity Leeds continues to attract global retailers to the city.”
By Matthew Neville – Senior Correspondent, Bdaily
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