Newcastle-born burger brand ‘beefs up’ expansion plans following local success

Burger Drop, a Newcastle-born food brand renowned for its ‘affordable luxury’ burgers, is set to make a significant leap with the announcement of its national franchising initiative.

This expansion, a testament to the brand’s success in Newcastle, marks a strategic move toward ‘dominating’ the premium burger space on a national scale.

A key figure behind the expansion is Paul Davies, a seasoned franchise director with a 30-year career in franchising, having contributed to the success stories of industry giants like KFC and Heavenly Desserts. His wealth of experience positions Burger Drop for a ‘seamless and successful’ transition into the national franchising arena.

Directors Amer and Hasan, the visionaries behind Burger Drop, have set their sights on multiple store openings in 2024, with three locations already in the pipeline.

The directors’ long-term vision is to establish Burger Drop as the ‘go-to destination for premium burgers’ with a target of at least 150 stores nationwide within the next five to 10 years.

(L - R): Malik, Franchise Manager, Hasan, Director of Burger Drop, and franchise director Paul Davies.

The franchising venture, launched in early January, has seen an overwhelming response, with Burger Drop receiving several inquiries daily.

Hasan is confident that potential franchisees will relish the opportunity, commenting: “We’ve worked tirelessly to create an amazing franchise offering with an incredible support team.

“Coupled with some of the most sophisticated training, auditing, and reporting tools in the industry, franchisees will have the opportunity to run a modern and highly profitable restaurant and delivery business.”

The brand promises not only a “delectable menu” but also comprehensive support and cutting-edge tools for its franchisees, making it an enticing prospect in the world of franchising.

By Matthew Neville – Senior Correspondent, Bdaily

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