Billy Lyle Billy Lyle

Profile

I'm the Managing Director of RedspireCRM. I have been deploying business solutions for the past 15 years, directing commercial and technical development work on a day-to-day basis.

Billy Lyle's Profile

Sales + Marketing = the strategy for business growth

Sales + Marketing: The strategy for business growth
Modern CRM – So Much More Than A Sales Tool

Modern CRM – More Than A Sales Tool
The Evolution of CRM to sCRM

The Evolution of CRM to sCRM
From Disinterested to Delighted: Creating a Customer-Centric Culture Using sCRM

Creating a Customer-Centric Culture Using sCRM
Why Customer Satisfaction Should Be Your New Metric

Why Customer Satisfaction Should Be Your New Metric
How Data Is The Key To Ensuring Effective Engagement In An Ever Evolving Market

How Data Is Vital To Ensuring Effective Engagement
Data – Understanding – Customers

Circle Of Success: Data – Understanding – Customers
6 reasons you need data driven marketing

6 Reasons why you need data driven marketing
A Brief History of CRM

A Brief History of Customer Relationship Management

The meaning of ‘free': justify spending money on CRM

The meaning of ‘free’: justify spending on CRM
A recent survey has shown how sales and marketing managers are dissatisfied with their CRM systems

Why no one thinks CRM is for them
So, what is Social CRM and what can it do for your business?  

So, what is Social CRM?