Owen is responsible for growing Microsoft's online advertising properties, including MSN.co.uk, Bing, Xbox, Ads in Apps, Outlook.com and Windows Phone. Owen has a passion for the digital space – from a personal interest in new and emerging technologies to a professional focus. Previously Owen was Vice President and General Manager, Advertising and Online for Microsoft Canada where he spent 17 years growing digital advertising revenue across its online and mobile portfolio. Owen is committed to evolving the digital marketing industry in the UK and helping marketers understand and leverage the opportunities digital media provides for brands. For Owen, it not only allows for creativity but deep and ongoing consumer engagement, and the kind of two-way dialogue that traditional push mediums can't provide.
