Award winning entrepreneur Sarah Hurley started her brand and company in 2010 after deciding to take the massive leap into making her real passion for creativity into a full time job rather than pursuing a career in law and forensics - luckily that paid off! She launched her first 2 craft products on the Create & Craft TV channel, where she still occasionally guest presents, and over the last few years has grown the company to over 1000 products ranging from craft kits and bakeware to greeting cards, stationery, gifts and award winning childrens products under her 'World of Imagination' brand. Sarah also designs products for other brands, licences artwork, writes for a series of craft magazines and blogs, is a soon to be published author and acts as a brand ambassador, business advocate, mentor and public speaker as well as serving on the board of directors for CHA UK (Craft & Hobby Association UK) For more information on Sarah, the Sarah Hurley company or any of Sarah's brands please contact us!